CWCMS™
Product Sales Representative Certification
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The Wound Care Education Institute (WCEI) is devoted and passionate regarding the advancement and promotion of excellence in wound care. To this mission, WCEI is excited to announce the introduction of the Certified Wound Care Market Specialist (CWCMS™), a certification credential for sales professionals that are employed in the wound care industry. |
Be part of the excitement!
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Purpose
The purpose of the certification credential is to raise the professional standards of the wound care sales industry by giving special acknowledgment and recognition of a sales professional’s body of knowledge in the area of skin and wound care management; to promote consumer protection and to confer peer and public recognition to those individuals who have demonstrated a high level of technical competence, ethical responsibilities, and knowledge of the skills and standards of practice in the wound care industry.
Credentials
To achieve the CWCMS™ credential, candidates must satisfy all educational requirements and must demonstrate valid level of understanding and knowledge of skin and wound care management by achieving a passing score on the Certified Wound Care Market Specialist certification examination. A credential is awarded for a five (5) year period. Upon expiration of the credentialing term, Certificants are required to re-certify with WCEI to maintain their credential.
Role of CWCMS™
The CWCMS™ provides products and/or services that assist the consumer in the management and treatment of the skin, acute and/or chronic wounds. The CWCMS™ plays an important supportive role to the healthcare provider through education and resources for optimum patient outcomes in skin and wound care management.
Skin and Wound Management is a specialized area that focuses on overall skin care and promotion of an optimal wound environment, including prevention, therapeutic interventions and rehabilitative interventions.
Skin and Wound Management requires the skills of the interdisciplinary team that includes the physician, nurses, WCC®, CWCMS™, dietitian, physical therapist, occupational therapist, social workers, and other health care disciplines or providers depending upon each individual patient assessment.
Earning the CWCMS™ certification offers many advantages and benefits including:
• Demonstrates to customers, competitors, suppliers, staff and investors support of wound
care industry best practices
• Demonstrates a solid commitment to the wound care industry, and a determination to
acquire best practices and advanced skills.
• Adds an independent 3rd-party professional recognition and validation of competency
• Mark of accomplishment and facilitates acceptance from industry and peers by providing a
measure of status and credibility
• Demonstrates dedication to career-long enhancement of knowledge and skills by keeping
up with developments in the wound care industry
• Competitive edge
• Gain insight into the world of clinical wound care
• The opportunity to make contact with over 7000 healthcare professionals who have gone
through WCEI’s wound care course
Eligibility for Certification
Applicants for the CWCMS™ Certification must meet all of the following criteria:
1. Verified current or past employment in a wound care industry related sales position.*
2. Complete application for WCEI “Certified Wound Care Market Specialist” Course
3. Attend the WCEI Skin and Wound Management Course. (full attendance required)
4. Complete the WCEI Certified Wound Care Market Specialist online training module.
5. Agree to follow CWCMS™ Code of Ethics.
6. Receive passing score of 85% on the CWCMS™ Examination.
7. Payment of required fees.
*Wound Care Industry includes but not limited to: Companies/Business/Individuals that provide products, research, equipment, services, and adjunctive therapies to consumers or healthcare providers for the purpose of skin and/or wound management. If no experience or current employment in the wound care industry, applicant must provide a minimum of 3 references. (Professional, Academic, Colleagues, or Customer)
| Click here to download the CWCMS Certification Handbook. |
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| Click here to download the CWCMS Application. |
Skin and Wound Management Course
The WCEI skin and wound management course is a 30 hour classroom course that is offered at various locations around the US. The skin and wound management course focuses on the best practices in wound care, the science behind healing wounds, and the most current standards of practice. The course is the exact same course that is taught to healthcare clinicians that are seeking professional certification in wound care. The course is a required pre-requisite for the CWCMS™ certification.
Click here to view our detailed course curriculum.
The Skin and Wound Management Course is taught in a fun, relaxed and professional environment. The classes are upbeat, positive, high energy and designed specifically for health care professionals. Classes are interactive to maintain participants’ energy and interest levels; and all of the instructors are dynamic presenters who use lots of visuals, a variety of learning styles, interesting examples and humor as part of their instruction styles. We promise you won’t be bored.
Click here for location offerings.
Online Training Module
The WCEI Certified Wound Care Market Specialist online training program is a self-paced training module that takes approximately 1½ – 2 hours to complete. The online training module is a pre-requisite for the CWCMS™ certification examination. Instructions for completion and online access are given to applicant upon application approval.
Content includes:
1. Demographics and Economic Impact of Wounds
2. Wound Care Consumers
3. Wound Care Challenges in the Different Healthcare Market Segments
4. Medicare Reimbursement
5. Wound Care Sales Best Practices
6. Dealing with Wound Care Consumers
7. Communication with Physicians
8. CWCMS™ Code of Ethics
Content of Examination
The CWCMS™ certification exam is an objective, multiple choice test consisting of up to 100 questions and is available in a paper & pencil format with a total testing time of two (2) hours.
The questions for the certification examination are prepared by the CWCMS™ Certification Committee and teams of Subject Matter Experts (SMEs). The examination questions are written to assess cognitive levels of knowledge, comprehension, application and analysis related to skin and wound management along with industry ethics. The examination is weighted in approximately the following breakdown:
| Skin Basics and Wound Etiology | 10% |
| Tissue Management | 5% |
| Risk Identification and Prevention | 10% |
| Wound Assessment | 15% |
| Wound Healing and Monitoring | 10% |
| Treatment Recommendations | 35% |
| Legal, ethics, and policy | 15% |
Click here to download the CWCMS™ Certification Handbook.
The Costs for Registering for WCEI’s Wound Care Program Are As Follows:
Click here to see all dates and locations
Wound Care Registration Includes:
1. Classroom Training Sessions
2. CWCMS™ Online Training Module
3. A Complete WCEI Wound Care Program Syllabus
4. Certification Review
5. Certified Wound Care Market Specialist Exam
6. Certification of Completion
7. Access to “Members Only” section of WCEI website
8. Complimentary Networking Luncheon (at most course locations)
9. WCEI Promotional Items
10. Clinical Support Following Completion of the Wound Care Program
11. Career Counseling Following Completion of the Wound Care Program


